Confessions of a Reality Show Finalist
When I was called by the creator of Skin Wars, I confess I had a bit of a panic attack. It was not something I was sure I wanted to do. But I quickly realized that BECAUSE it was so scary to me, that meant I HAD to go for it. I had to push forward. Get uncomfortable. Be terrified. Grow. Once on set, I did find myself terrified and uncomfortable much of the time. That first time in the workroom all I could think was, "How did I get here? I have no business painting with
Engaging prospects BEYOND your booth at the tradeshow
In our last post we touched on some ways that Branded Body Paint in your Trade Show Booth can deepen brand awareness to the wider public, BEYOND just selling to your narrowly targeted prospects. But perhaps you are a smaller or newer brand. Not many know who you are yet, or what you're offering. Or you have a very technical widget that needs to be explained clearly. You might need your presence at the Trade Show to be all about demonstrating the details of a new product or
Competing with GIANTS at the upcoming Game Developers' Conference?
Are you planning to exhibit at GDC- the world's largest professionals-only game industry event? Are you wondering how to keep from being pushed to the sidelines by giants the likes of Sony, Oculus, Nvidia, and Google? Of course your product is exciting and innovative, and you have a core following that is eager to come to your booth and see your latest offering. But if your goal is to market merely to your core followers, why go to all the effort and expense of exhibiting at
6 Killer Ideas to Supercharge Your Trade Show Booth Traffic
1. To engage customers and prospects who were unable to attend the trade show, use a webcasting service to stream video to your website from your exhibit display. The webcast can take the form of a live "news program" featuring staff members who share the latest news about the industry and your products. Or, you can show product demonstrations and feature interviews with booth visitors. 2. Have a trade show magician or booth entertainer to attract exhibit traffic. Event perfo
